How to build cross-sell email flows that drive repeat purchases
The first purchase gives you clues about what a customer may need next. Use them to build more relevant post-purchase journeys.
Edition of Sunday, September 27, 2026
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Archive →AI
When Should You Disclose AI Use? The PACED Framework
How people react to being told that AI helped create a piece of content varies with audience, context, the nature and degree of AI use.
Brands & Campaigns
How Jeep is charting a new course for its marketing
New campaign “This Is Jeep Country” celebrates the brand’s American heritage, while multicultural extensions speak to a fragmented landscape.
AI
GTM teams are losing track of their AI agents
AI agents are spreading across the GTM stack, but many teams lack the visibility and ownership needed to keep track of what they do.
Brands & Campaigns
Campaign Trail: Brooklinen goes in-house for first celebrity-led effort
Laura Jacobs, CMO at the DTC bedding brand, details a “Best. Sheets. Ever” campaign that taps cultural figures spanning comedy, music and sports.
News
Ticker: Kara Swisher Confirms CNN Exit After Paramount-WBD Merger Is Complete
Dateline celebrates the premiere of its 35th season by lighting up the Empire State Building.
Brands & Campaigns
Creators That Convert: 4 Business Leaders on Driving Full-Funnel Marketing Results
Why creator content should be treated as a core paid media asset.