AI
People Inc. Builds Custom APIs For AI Agents
People Inc. is moving toward custom APIs for AI systems, Forbes has adopted Markdown for agents, while the FT, Daily Mail are considering how agents could reach content for subscribers.
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AI
12 stories from the past week in AI, from 1to1.
Nielsen Norman Group Examines Role Of UX In Agentic Software Factories
AI-native software development lifecycles reduce UX to AI context. UX must discover user needs, shape what’s built, and evaluate it before and after launch.
Nielsen Norman Group Expands User Experience To Experience Design
AI is expanding UX beyond human users to agents acting on their behalf. Experience design names this broader field, which still centers on people’s goals.
Agencies Reimagine Staffing Amid Growing AI Tension
AI agents are becoming common among agencies, but most companies haven't grasped their potential to reshape teams.
Marketers Risk Optimizing SEO For AI Over Users
Chasing AI visibility can lead to generic content, weaker differentiation, and declining trust. Here's what deserves your attention.
The latest AI-powered martech news and releases
The cautionary tale of when Salesforce "ingested" Slack.
Google May Block AI Search Scrapers
Poison Tasters Agentic search traffic raises fundamental new questions for first-party data and content owners, but this is one of the biggest: Should a site allow agents to freely peruse its media or should it block scrapers as potential usurpers of the…
MarTech Founder Shares Event Content Strategy
AI makes repurposing event content easier. Here's how to prioritize what matters, get it to the right audiences, and show its value.
Kovva Co-Founder Tanja Mimica Honored For AI Solutions
Tanja Mimica will be honored at AdExchanger’s 2026 Top Women in Media & Ad Tech Awards. The gala takes place on November 4 in New York City. Join us to celebrate the leaders shaping the future of our industry. Use promo code TWTALKS to save on your ticket…
Publicis installs leadership atop Marcel as agentic drives growth plans
The group wants to build out the internal AI tool’s capabilities in areas including creator marketing, sports and culture.
Marketing Organizations Restructure MarTech Ops For Autonomous AI Agents
MOps teams are shifting from task executors to AI fleet managers to run autonomous agents alongside traditional software.
Marketo Faces Challenge From New Marketing Automation Platforms
Some of Marketo's original architects bet AI can replace the complex workflows and manual configuration marketers have relied on for decades.